I write for devs, PMs, and fellow builders on how to solve people problems with features and products. Take what's useful, challenge what isn't, and let's build something that makes this world a better place.
Your hero section is the first thing people see. You get maybe 3 seconds before someone decides if your site feels generic or worth exploring. A wall of text and a stock image won't cut it. Especially if you're building a portfolio, a dev tool landing page, or anything where you want to get this feeling: wooow this is cool, let me keep this tab open for a sec
Builds
You've built a perfect onboarding flow, but activation rates aren't improving. The problem usually comes down to three things: showing the wrong thing, showing too much, or looking at the wrong data.
Product · Growth
How the insights of a 19th-century novelist relate to modern product building—and what we can learn from his deep understanding of human nature.
Product · Leadership · Strategy
A step-by-step guide to securing media uploads using Signed Uploads from Uploadcare and Vercel Serverless Functions—no traditional backend required.
Builds